HOW SEO CAN HELP YOUR AUTOMOTIVE DEALERSHIPS TARGET NICHE MARKETS AND SPECIALIZED SERVICES
In the fast-paced world of auto sales, standing out from the crowd is key. While you might offer a fantastic selection of vehicles, if potential customers can’t find you online, those shiny new cars and trucks go unseen. That’s where SEO, or Search Engine Optimization, comes in. However, SEO isn’t a rigid, one-size-fits-all solution. At […]
Jazel at NADA 2024
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin This year, the NADA Show roared back to life in Las Vegas, Nevada. Jazel was once again honored to be a part of this massive event. The energy at the show was electric […]
The Value of Building Trust with Shoppers
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin Edelman Trust Institute, the producer of the famed annual Edelman Trust Barometer explains how and why trust is the “Ultimate Currency”: “We have studied trust for more than 20 years and believe that […]
Translating Uncertainty into Market Advantage
Translating Uncertainty into Market Advantage The savvy forward-looking dealer will be prepared for the possible supply disruption related to the Stand-Up Strike. Ford has tentatively reached an agreement with the UAW, but at this point, production of many of the major market share models across the big three are potentially impacted. Higher interest rates will […]
Straight talk about AI for Auto Dealers
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin Artificial Intelligence (AI) programs have captured a lot of attention over the past couple of years. We see AI being used across a spectrum of processes within automotive retail. A recent article in […]
Four Things to be Aware of with Third-Party Lead Aggregators
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin Third-party lead aggregators such as CarGurus, Carfax, Edmunds, AutoTrader, Cars.com, etc., can be valuable partners for dealers, but they do have limitations when it comes to their effectiveness for your dealership. Four things […]
Top 8 Reasons to Change Website Providers
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin As the automotive industry evolves, so must car dealerships. Having a modern website that works well and provides a great user experience is essential for any dealership. Switching to a new website provider […]
Mobile-First Websites
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin With so many potential customers having access to the internet on their mobile devices, having a mobile-first website is crucial for the success of your business. It is essential that your website is […]
Jazel at NADA 2023
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin During the last weekend of January, Jazel was fortunate enough to have been a part of the 2023 NADA Show in Dallas, Texas! We had so much fun this year meeting new people, […]
DOOR’s Payment Calculator
Marketing | 3min Read Don’t forget to share this post! Share on facebook Share on google Share on twitter Share on linkedin Jazel’s Dealer Online Order Request (DOOR) tool has many features that make customizing and requesting an order for the vehicle your customers want easy and transparent. Now, with the built-in payment calculator, the […]